Price is the Secret to Selling

According to several real estate professionals in the Rochester area, pricing your home right is what it will take to get it sold. The current market is more in favor of buyers than sellers, which is why they are not rushing to buy and are instead looking for the best deal. Now that all of the tax credits have been over for nearly a year, the panic to buy is not as strong, but there are definitely still buyers looking.
When listing your home, take into consideration the competition and don't concentrate on your assessed value. Chances are, your home will sell slightly under what it is assessed for, but the Rochester market is still strong compared to other areas in the country.

Other important factors to pay attention to are that buyers not only want a great deal, they want something that is move in ready with updates. Small cosmetic things like fresh paint, new cabinet hardware and fixtures can make a big difference to buyers, although it is relatively inexpensive and easy to do.